Adidas Boost: the Sneaker Technology that Changed a Company's Fortunes | GQ
Brand Extension. How Sub-Branding can be used to stretch a Brand effectively - GRIN
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Adidas: Branding Campaigns, Logos, and History | Approval Studio
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Adidas Brand Extension: The Guady Collection — Madison Davis
LEGO launches first Adidas Originals Superstar buildable trainer in latest brand extension - Licensing.biz
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Adidas announces new line extension: "adidas + KANYE WEST" - Clickege
Brand Extension. How Sub-Branding Can be Used to Stretch a Brand Effectively: An Analysis of the German Sportswear Retailer Adidas (Paperback) - Walmart.com
Adidas Brand Extension: The Guady Collection — Madison Davis
How Adidas Brought Back Its Iconic Stan Smith Shoe to the Global Market | The Branding Journal
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Frontiers | The Role of Identification in Consumers' Evaluations of Brand Extensions
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Brand Extension Strategies - Qualtrics
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The Brand with the 3 Stripes – A brief review of Adidas
